IMATS 2017 was a blur of early flights, lines, glitter and press on nails. But amid that chaos I got to spend time with my sister (you’ll get to meet her cutie face in this video) and I bought some fun things.
To be honest I really can’t believe how long some of the lines were. It was seriously nutty buddy. I mean I don’t mind Morphe products, I use them quite a bit…but a line around the block for them? Girl no.
It did force me to look at smaller companies and check out their products and you know what? Thats actually a pretty great thing in the end. I love supporting smaller brands and when those smaller brands actually have good products that I get to try for myself then I’m all in. In there like swimwear as they say.